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Orange Hive was tasked to create the new identity of the data analytics company NEO Analytics. Set in a deep technical world, we reworked the communication by bringing back the human touch.

The new corporate design brings emotion to a rather unemotional subject by combining a flat, bold & fun graphic style that illustrates the different website sections and branding material. The logo emphasizes on Neo’s specialty in “connecting dots” and drawing conclusions for data-handling from it.


Agency Orange Hive GmbH
Client NEO Analytics (A Tallence Company)

Creative Direction Steven Sasseville, Laura Geisler
Art Direction Eustachio Palumbo, João Ferreira
Illustration João Ferreira
Content Kyra Groh
Project Management David Malmholt

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